KELHEIM - Delegates at this week's Global Fiber Congress in Dornbirn will have the opportunity to hear from speciality viscose fibre manufacturer Kelheim Fibres.
As the company notes, shorter product life cycles and rapid technological progress are changing our product landscape at an ever-faster pace. The ability to anticipate future changes and to proactively shape the change – instead of running to keep up with it – is therefore an increasingly decisive competitive factor for modern companies. Trends are considered to be important indicators of impending change.
Standing out in the industry for its high levels of innovation, as evidenced by numerous awards such as the Techtextil Innovation Award 2022 in the “New Concept” category, Kelheim Fibres will give an insight into its innovation management.
In her presentation “Trend Management meets Open Innovation: Best Practice Examples from Kelheim”, Innovation Manager Ilka Kaczmarek will show how successful product solutions have been developed in a short time by focusing on customer needs and working closely with partners along the value chain.
Natalie Wunder, Project Manager at Kelheim Fibres, will explain one of these examples in detail in her presentation “Development of Menstruation Pants using Speciality Viscose Fibres”. Based on the current trend and the desire of end customers for reusable products, Kelheim Fibres was able to develop a washable and thus reusable, yet bio-based solution for feminine hygiene products.
In addition to the presentations, the Kelheim Fibres team says it is also looking forward to the exchange of ideas and inspirations at their information stand at the Dornbirn GFC.
