Hygiene

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Ontex outlines restructuring plan for hygiene business

By Haydn Davis
3 August 2026

Ontex has set out a transformation programme to refocus its hygiene operations on productivity, profitability and adult care growth in Europe, while resetting its North American strategy

Sensitive by Ontex

AALST - Ontex has completed a strategic review that will reshape its global hygiene business through a combination of productivity measures, restructuring and a sharper category focus designed to stabilise earnings and strengthen cash generation.

The Belgium‑based group plans to raise its total savings target to €240 million by 2028, while repositioning its North American operations and deepening its commitment to adult incontinence products in Europe.

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