SEATTLE - The US-based National Association of Clean Water Agencies (NACWA) has joined the Responsible Flushing Alliance as its newest advisory member.
In accordance with California’s new law for proper labeling of most disposable wipes with the “Do Not Flush” symbol and a corresponding consumer education campaign, the RFA also kicked off its #FlushSmart California program with a series of educational materials for consumers, educators, wastewater agencies and other stakeholder groups.
“It’s through collaboration with coalition partners that we are able to create a strong, comprehensive consumer education and outreach program for California and beyond,” said Lara Wyss, president of the Responsible Flushing Alliance. “We couldn’t be happier to add the breadth and depth of expertise in clean water issues that the National Association of Clean Water Agencies can share with us. By bringing a variety of voices to the table we can build a stronger program.”
The NACWA has been the nation’s recognized leader in legislative, regulatory, and legal and communications advocacy on the full spectrum of clean water issues for the last 50 years. NACWA represents public wastewater and stormwater agencies of all sizes nationwide. Its unique and growing network strengthens the advocacy voice for the public clean water sector and helps advance policies to provide affordable and sustainable clean water for all. Their vision is to advance sustainable and responsible policy initiatives that help to shape a strong and sustainable clean water future.
“Educating consumers about proper flushing habits is necessary to protect our public wastewater utilities from damage caused by flushing of baby wipes and other non-flushable products," added Cynthia Finley, Director of Regulatory Affairs, National Association of Clean Water Agencies. "NACWA’s utility members provide critical public health and environmental services to their communities – services that can be severely disrupted by non-flushable products.
"NACWA is pleased to see the improved ‘Do Not Flush’ labeling on wipes, as required by the laws in Washington, Oregon, California, and Illinois, and we look forward to working with the wipes manufacturers on public education about what can and cannot be flushed.”




