JAKARTA - Kimberly-Clark Softex is partnering with UNICEF Indonesia in a project that will help thousands of girls improve healthy and clean behavior during menstruation.
Through the #DariSaudari social campaign, Kimberly-Clark Softex is supporting UNICEF Indonesia with an annual grant of Rp. 1,500,000,000 (one billion and five hundred million Indonesian Rupiah) towards their WASH programs and the promotion of OKY, an integrated educational app of UNICEF, as a trusted source of information on health and menstrual hygiene.
As of October 2021, #DariSaudari campaign has contributed to the improvement of proper WASH access in 1,327 schools in 6 districts/cities including Timika, Sorong and Kupang, enabling more than a thousand girls to enjoy safe and friendly facilities.
As the name implies, #DariSaudari also carries the enthusiasm of Kimberly-Clark Softex consumers to support the achievements of a better health standard for Indonesia’s next generation. Commenced in 2019, the campaign has been supporting UNICEF Indonesia’s programs in providing access to clean water, sanitation and hygiene facilities (WASH), and promoting OKY, UNICEF’s integrated educational app on Menstrual Health and Hygiene, as a source of credible information. The campaign, which allows consumers to contribute through product purchase, was launched to help create a safer and friendlier environment for young girls in schools in under-developed areas in Papua, West Papua, South Sulawesi and East Nusa Tenggara.
“All women experience menstruation, yet one in two Indonesian girls know very little about menstrual hygiene management. UNICEF strives to address this gap by collaborating with Government and private sector,” said Debora Comini, UNICEF Indonesia Representative. “In partnership with Kimberly-Clark Softex Indonesia, we have already made remarkable progress in Papua and Nusa Tenggara, providing a safer and friendlier environment for young women.”
