Durables

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SAF rebrand seeks broader audience

By Haydn Davis
16 March 2018

GRIMSBY – Technical Absorbents (TAL) a manufacturer of super absorbents and nonwoven materials, is introducing a new branding strategy for its Super Absorbent Fibre (SAF) products. A new logo and marketing campaign will look to strengthen the awareness of the technology which will subsequently spearhead applications across industry under new market branches such as SAF Hygiene and SAF Yarn.

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