CHARLOTTE – Purified cotton specialist Barnhardt Manufacturing has unveiled a refreshed brand identity, which the company says marks 125 years of ‘quality, safety, and innovation’.

As part of the rebranding, the company has simplified its name to “Barnhardt”, embracing the strong brand equity and trust built around its family name.

It is hoped that the updated brand will reinforce Barnhardt’s position as major provider of purified cotton solutions.

Since its founding in 1900, Barnhardt says it has remained steadfast in its commitment to producing sustainable cotton for industries ranging from medical and personal care to hygiene and consumer goods. “For over a century, our name has stood for trust, quality, and care,” said Lewis Barnhardt, COO and legacy owner of Barnhardt. “This rebrand is not just about a new look - it’s about reinforcing our promise to deliver the purest, most sustainable cotton solutions while continuing to innovate for the future.”